REVEALED COMPARATIVE ADVANTAGE OF MEXICAN STRAWBERRY (Fragaria spp.) IN IMPORTING MARKETS

Abstract

The main exporting countries of strawberry (Fragaria spp.) are Spain, United States of America and México, which as a whole contribute around 74 % of the volume of exports at the global level. México is an important producer and exporter of strawberry globally, destining a high percentage of the production to foreign markets. The objective of the study was to analyze the comparative advantage and competitiveness of strawberry produced in México in the importing markets. Data of strawberry exports and total agricultural exports were obtained, and the indexes of revealed comparative advantage were calculated. The results obtained were positive and higher than the one reflecting that the strawberry produced in México has comparative advantages and is competitive in importing markets, which explains the position of México as one of the main producing and exporting countries of this product.