Strategic and competitive advantages of the agricultural sector in Querétaro, Mexico

Abstract

Objective: Characterize the agricultural production of the state of Querétaro during 2018 to facilitate business decision-making and propose public and private strategies for the development of high-value agrifood production projects.

Design/methodology/approach: The analysis was carried out from bibliometric exploration and statistical data collection from different agrifood information platforms. Results: The municipalities of Pedro Escobedo, Colón, San Juan del Río, and El Marqués have established crops of grains, vegetables, forage grasses, and roses, through productive projects of private initiative with an agribusiness vision, due to the use of knowledge, technological innovations, and market intelligence.

Limitations of the study/implications: Lack of information to establish the current agricultural vocation of the state of Querétaro.

Findings/conclusions: Based on the perspectives of specialized markets at the national and international level, the state of Querétaro has several strategic and competitive advantages for the establishment of high-impact agricultural projects.